PwC Brand Vision (2023)

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Pili Valdivia

PwC Brand Vision (2023)

(2023)

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PwC Brand Vision
Evolved solving, evolved brand

Global

(Confidential – Full project upon request)

PwC is a globally respected organisation working to solve complex challenges of today and tomorrow. Together with a team of international design experts, we helped shape a vision for a refreshed brand—one that feels more cohesive, confident, and distinctly PwC.

The underscore and signature orange were used to simplify the brand system while opening it up to new possibilities, giving the firm a clear and flexible symbol to carry into the future.

for PwC

Done in R/GA NY

Design [Commercial]

Brand Identity